Entity and Authority Engineering by Jason Todd Wade, author of the the 2026 AI Visibility Best Selling book series and founder of BackTier, breaks down how modern AI systems discover, classify, and rank information. This podcast focuses on building durable authority, controlling entity perception, and shaping how machines cite and trust sources. It moves past traditional SEO into AI-native visibility, offering frameworks, real-world tactics, and strategic insight for those who want to influence how intelligence systems interpret the world.
