
<p>Every community has a story. Every nonprofit has a mission. But how do you bring that story to life and rally people around your cause?</p><p> Welcome to <em>Closest to the People</em>, where we dive into the power of storytelling to define your community, strengthen your nonprofit, and create lasting impact.</p><p><br></p><p>Hosted by Crystal Froese—a prairie girl with a passion for building strong communities—this podcast is for leaders, change-makers, and everyday people who want to make a difference. Crystal has done it all: from owning an award-winning winery and cheese manufacturing business to directing events both small and large, including nationally televised productions. She’s served her hometown of Moose Jaw for eight years as a City Councillor and four as a School Board Trustee, leading through the challenges of the pandemic and provincial cutbacks. With a background in public relations and local government administration, and experience serving on 10+ boards and commit