JIIFcast brings together some of the sharpest entrepreneurial and investment minds in India to explore how enduring businesses are built.In each episode, founders, venture capitalists, operators, and industry leaders share the thinking behind their decisions, from spotting opportunities and allocating capital to navigating uncertainty, scaling organisations, and building companies that stand the test of time.The conversations go beyond headlines and success stories. JIIFcast dives into the frameworks, mistakes, turning points, and first-principles thinking that shape great businesses. From consumer brands and technology startups to legacy enterprises and emerging sectors, the show offers a candid look at what it truly takes to build and sustain companies in a rapidly evolving economy.Brought to you by JITO Incubation & Innovation Foundation (JIIF) & powered by Bluesky Fintech, the podcast serves as a platform for meaningful dialogue between entrepreneurs, investors, and the next ge
